About Us - Promoting Success by Nurturing Human Potential

Laurie Bouchard's passion is nurturing human potential. When she helps people realize their potential, she positively impacts their lives - personally and professionally - and contributes to the success of the organizations for which they work.

Laurie left her position as Senior Vice President and Chief Administrative Officer at Camden National in April of 2008 to start her own business, concentrating on what she loves best: helping businesses succeed through implementing the best human resources programs and practices.

She has over twenty-five years of experience in financial services, holding senior management positions in many aspects of the industry, including human resources, retail banking, sales management, marketing, operations, and strategic planning.

After she graduated magna cum laude from the University of Maine with a bachelor's degree in psychology, she held her first banking position at the Waldoboro Savings and Loan Association, and then worked four years as a certified Employment Counselor with the Maine Job Service.

Laurie joined The Merrill Trust Company in 1982 and stayed with the Merrill/Fleet organization for seventeen years, holding various positions of increasing responsibility. In addition to ten years in the human resources department and serving as Human Resources Director, she held leadership positions in branch operations and retail banking, including Senior Vice President and District Sales Manager for over thirty commercial banking centers throughout central, eastern, and northern Maine. Laurie led numerous major initiatives including mergers, acquisitions, total compensation/job evaluation projects, launching innovative new products, divisional reorganization, developing future leaders, implementing platform automation, and overseeing a two million dollar branch renovation project. While at Fleet, she earned a master's degree in business from Husson College.

In 1999, Laurie was recruited to become Vice President of Sales Management, Marketing and Training at Camden National, a publicly-held corporation with over three hundred employees. In six months, she assumed responsibility for the retail banking franchise, and soon gained oversight of the human resources division. In 2004, she was promoted to Chief Administrative Officer, assuming responsibility for strategic planning and all of bank operations, in addition to human resources and education and development. She served as the primary management liaison to the board's compensation committee, gaining expertise in executive compensation. During her tenure at Camden National, she served on the senior management staff and was a Named Executive Officer.

Laurie has served on the board of directors of MaineGeneral Medical Center and the United Way of Kennebec Valley, including serving as President of the United Way board in 1999. Since 2000, she has been a member of Lincoln Academy's board of trustees, served as Chair of the development and finance committees, as well as board chair from 2009 to 2012.

Treat people as if they were what they ought to be and you will help them become what they are capable of becoming.

— Johann Wolfgang Von Goethe